Well I must have been on the right track with the Books By People I know idea because Amazon is now launching a program to connect authors with their readers through web technology. I have no plans to abandon my project, but I must concede that Amazon gets just a handful more visitors to their website than I do to mine (although I would argue that a finer class of people visit www.booksbypeopleiknow.com).
For those of you that have published, you may want to check out the Amazon connect program:
I believe the way the program works is that they set each participating author up with a blog which is then made available through the power of Amazon’s search capability to every Amazon customer who has previously purchased a book by that author. On the customer side they are calling it a “plog”, short for personalized web log. It sounds like a good way to stay in touch with your readers.